1st\NW Quadrant The Approval Matrix
My Wall Street Journal, a parody of the Wall Street Journal on newsstands this week to mark the April 15 tax deadline, has rankled News Corp executives so much that they're trying to make sure no one sees it. The New York Times' Richard Perez-Pena reports that a WSJ representative attempted to snatch up all the copies in the Los Angeles area, where they made public a bit ahead of schedule:
Last Thursday, Alexander Laurence was working at one such stand in Los Angeles, chatting with a customer, David Metz, when, both of them say, a man in a shirt with a Journal logo asked if anyone had seen a paper that looked sort of like The Journal.
"This guy comes by all the time to bring promotional stuff for The Wall Street Journal -- bags, coin trays, stickers," Mr. Laurence said.
Sure enough, they found what he was looking for. "He grabbed them all, said, 'I need to buy all of these,' " Mr. Laurence said. "He had been going around to different stands, buying them."
The man paid with a corporate American Express card. "At first he's saying they have to make a correction or it's not supposed to be out yet," Mr. Metz said. "But then he said these are not published by The Wall Street Journal."
-- Huffington Post
Monday, April 21, 2008
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