4th\SW Quadrant: The Approval Matrix
An unforeseen and surprising beneficiary of the Economic Stimulus Plan [which includes a check for up to $600 for individuals and $1200 for married couples (among other benefits)], a plan that George Bush contends will "boost our economy and encourage job creation," has surfaced this week. An independent market-research firm, AIMRCo (Adult Internet Market Research Company), has discovered that many websites focused on adult or erotic material have experienced an upswing in sales in the recent weeks since checks have appeared in millions of Americans' mailboxes across the country.
According to Kirk Mishkin, Head Research Consultant for AIMRCo, "Many of the sites we surveyed have reported 20-30% growth in membership rates since mid-May when the checks were first sent out, and typically the summer is a slow period for this market."
Jillian Fox, spokeswoman for one of the sites reporting figures to AIMRCo, added, "In a June 15, 2008 survey to our members, thirty two percent of respondents referenced the recent stimulus package as part of their decision to either become a new member, or renew an existing membership."-- Yahoo! News
Saturday, July 19, 2008
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