Tuesday, November 18, 2008

CBS's Saturn Financed "Novel Adventures"

1st\NW Quadrant: The Approval Matrix

NEW YORK CBS has partnered with Saturn to launch Novel Adventures, an original branded-entertainment series on the Web about four women who participate in a book club.

The show, which stars former Melrose Place regular Daphne Zuniga, will premiere Nov. 3. Each of the eight planned episodes will first be exclusively available on CBS.com, TheInsider.com and TV.com for 48 hours, after which they will be rolled out across the CBS Audience Network, which includes AOL, Yahoo!, Veoh and other sites.

Each episode will feature the four thrill-seeking female friends embarking on various adventures after being inspired by books they read in their club.

For example, in the premiere episode the group takes a deep-sea fishing trip after reading Ernest Hemingway's The Old Man and the Sea. In a later episode, the group attends spy school after reading several of Robert Ludlum-penned Jason Bourne thrillers.

"Novel Adventures" Trailer

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