Monday, March 21, 2011

SPLIT CELL KIDNEY BAG By ThreeASFOUR

1st NW Quadrant: The Approval Matrix

From NY Times

ThreeASFOUR — the science-obsessed label designed by Adi Gil, Gabriel Asfour and Angela Donhouser— is synonymous with geometric bags. “It all started when Adi dreamt of the bag,” says Asfour, referring to the label’s kidney-shaped bag. Adds Donhouser, “The kidney reflects our fascination with human anatomy.” To celebrate its new e-commerce site, which goes live tomorrow, threeASFOUR is issuing the bag in two styles — a metal chain link version ($666) in black or pale gold snakeskin leather, and a split cell variety ($555) in bone or black canvas or leather. They join its perennially popular circle bag ($555). Available at planetofstyle.com.

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